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EVAN BROWN: Hey, I'm Coach Ev
an Atlanta-based small business strategist.
Running a business is probably one of
the most complex initiatives that there is today.
During the startup stage,
business owners often are wearing
multiple hats simultaneously.
When wearing all these hats simultaneously,
it is super easy for what once
inspired you to become a great place of frustration.
Now that's where comparison comes in.
When comparison comes in and remains unchecked,
it can lead you down a slippery slope
that affects absolutely everything.
Your productivity, your creativity,
your confidence, and even your morale.
Comparison can be extremely tricky,
and here's why. It can be positive or negative.
Healthy comparison or positive comparison will be
something that promotes you to grow
and to change for the better.
That can include self-assessment,
learning new information, updating
your systems, and processes.
All of that's going to be focused towards growth.
Negative comparison is going
to leave you feeling unworthy,
leave you in a place of self-defeat,
not being productive or confident in what you do.
The second thing you can do to
defeat comparison is a simple one.
Just simply use positive affirmations.
One of the things that we can never forget is
that our words can shape our reality.
That can include your day and sometimes your mood,
AKA: Your words matter.
Here are some of the affirmations that I use consistently.
I'm in the right season at the right time.
My business is growing and is healthy.
I have what it takes to service my clientele,
and for them to be at their absolute best.
Money's coming to me every single day.
Utilizing your words as weapons for
the current seasons or for the
current circumstances that you
will face as a business owner will give you the space and
the courage to remain confident
no matter what's in front of you.
The third thing, which is a little difficult to do,
but it'll work for you if you do it, is really simple.
Removing the triggers. Often
what is triggering you
is just right in front of your face.
If you move it out in your face,
is a little bit easy to not be as triggered.
That could mean something as
simple as taking a social media break.
Often we follow our favorite content creators,
influencers, mentors, coaches,
and that can be a sore spot when we're in
a transitional place or space or in a season of building.
Stay encouraged, and remember
this: comparison is very normal,
and it happens to each and every one of us.
However, we have to make the decision
to not let comparison become our kryptonite.
Feel free, use these tips as much as you need
to to ensure your business is filled with positivity.
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